Tailored Team Workshops

BRAND serves as your ‘North Star’ for every strategic decision a business makes, so anyone tasked with strategic decision-making should be fluent in the frameworks of brand strategy. 

Let me work with your team (via Zoom or at the office) to bring a fresh perspective to your business, allowing you to pull back, brainstorm in a workshop or listen and learn in a training session, and leave with actionable strategies for effective marketing.

 

WE COVER TOPICS LIKE:

→ Brand essence training or team workshops: Purpose, Customer Psychographics, Competitive Differentiator, Positioning, Personality, Voice across all business touchpoints.

→ Brand messaging & content frameworks for internal, external, promotional & advertising communications.

→ Implementing, planning & measuring future content marketing & marketing campaigns.

Teams I Work With…

 
 

Creative & management team

CA Design

With a B2B and B2C business and new staff on our team, it was essential to bring Sive in to join the dots around our brand direction.

Sive brought the team through some insightful sessions, helping us to see how customers view us, and where we fit in the marketplace, and she gave us a fresh perspective on how to communicate the brand via content or client-facing scenarios. 

We now have an easy-to-follow set of tangible frameworks we can apply to strategic marketing planning.”.

Management team

NJO & Solvar

"Our entire management team worked with Sive for tailored group brand mentoring sessions to help distil our thinking and work collaboratively on clarifying our brand and our business strategy.

Sive provided frameworks to allow for a better structured approach among the team so we could think about the business with a fresh perspective.

The focused approach resulted in the team having a granular understanding of our target consumers and how our branding and communications should align with this to increase the effectiveness of our marketing and sales.”

Marketing Department

Mater Private Network

A big challenge as a marketing team is having time with the team to dedicate to critical strategic thinking, and when we do take the time, ensuring there is a structure in place to make the most of that time. After that comes the challenge of creating a workshop to help us achieve our goal without getting derailed by internal musings. Sive's expertise helped us get to this point so that we could focus on the thinking.

After working with Sive, we were able to weed out historical bias in our content and advertising; it clarified our thinking, knowledge and insights, and we are already being more strategic about our future brand communications.

Sive's knowledge on helping to distil your thinking into a singular brand vision and positioning is invaluable; her clarity of thought and ability to structure workshops to our diverse style of working across the team was a huge bonus. Sive took a data dump and weeded out the valuable information and content that mattered most, saving a lot of time and energy across the team.”

Collective of visual creatives

Co.lab & Coalesce

“Working with Sive on her Brand Magic mentoring programme is a must for any SME.

We’re a collaborative group with different businesses at various stages in our brand development stories, but everyone took something away from this process and have begun putting what they’ve learnt into practice.

We’ll definitely be back to work with Sive again. The results in such a short space of time have been amazing!"